Spec., Customer Sales I

Cardinal Group Companies is seeking a Customer Sales Specialist to join their Centralized Services team. This role involves providing advanced leasing support to various communities, handling customer inquiries, and guiding applicants through the leasing process.

Responsibilities

• Operates in Cardinal Group’s contact center platform and industry-leading property management systems to assist prospective new residents with their apartment search across our portfolio of student, conventional, and affordable communities
• Effectively communicate community features and benefits to potential customers
• Qualify leads and identify customer needs to tailor sales presentations
• Handle customer inquiries and resolve issues professionally and efficiently
• Meet and exceed daily, weekly, and monthly sales targets
• Accurately record customer information and sales data in our CRM system
• Collaborate with onsite teams and the Portfolio Sales and Marketing Manager, ensuring communities achieve their leasing objectives efficiently and accurately
• Partner with onsite team members to learn each assigned community's selling points, common objections, and brand identity, utilizing this knowledge to become a subject matter expert
• Adopt and utilize Artificial Intelligence (AI) tools to consistently provide outstanding customer service at scale
• Manage inbound phone, text, and email communication with a focus on driving urgency and building the value of assets to customers, increasing the likelihood of a scheduled tour and lease conversion
• Deploy strategic outbound communication efforts that focus on driving urgency and building the value of assets to customers, increasing the likelihood of a scheduled tour and lease conversion
• Discover opportunities to cross-sell other Cardinal communities in markets with multiple communities to ensure the prospect has the most options available for their search
• Produce and administer accurate reports on leasing performance at assigned communities, highlighting the impact of specialists and AI tools
• Consistently meet expected Key Performance Indicator (KPI) targets set by a Customer Sales Manager and other stakeholders
• Identify strategic opportunities for department growth and innovation to lessen the burden on onsite teams and increase the value of assigned assets
• Research and prepare reports, memos, letters, and other documents using word processing, spreadsheet, database, or presentation software, as directed by the department manager. Use these items to host bi-weekly status performance calls for assigned teams and communities
• Adhere to legal and audit requirements for federal, state, and local fair housing regulations regarding the prospect and application process
• Display Cardinal Group’s dedication to professionalism and service while building genuine connections in interactions with future residents
• Completes CardinalU and other internal skill-building training as required, including completion and continuous execution of the Cardinal Way of Leasing

Skills

• 1-2 years of customer service and sales experience
• 1-2 years of property management experience preferred
• High School Diploma or equivalent required
• Demonstrated ability to master evolving technological resources, including AI tools
• Elite communication and interpersonal skills
• Service-focused while creating memorable experiences internally and externally
• Focus on delivering a warm, friendly, and helpful experience for all prospective members
• Knowledge of Yardi / Rent Cafe/ Entrata / Knock/ Realpage is preferred
• Moderate/High-level understanding of Microsoft and Google Office Suite
• Available to work evenings and weekends
• Ability to embody the Cardinal Culture and Cardinal Core Values every day

Benefits

• Health, vision, dental, and pet insurance
• 401(k) retirement plan
• Student loan assistance
• Licensing and continuing education reimbursement
• Parental leave
• Housing allowances or gifts

Company Overview