About the role
This role is for someone who wants to build a demand generation engine, not just run campaigns. You'll own the full funnel — from awareness through pipeline creation — and shape how TopQuadrant scales its marketing motion. As part of a fast-growing company, you'll span the entire buyer journey with deep collaboration across sales, product, and leadership, bringing modern digital tactics, data-driven decision making, and AI-powered tools to bear on real business outcomes.
What you'll do
- Own marketing-sourced pipeline and meeting targets, and support overall GTM team goals
- Plan and execute multi-channel campaigns (events, webinars, SEO, SEM, paid syndication, email, social, content, ABM) that drive qualified meetings
- Forecast projected outcomes from marketing activities and report on actuals, with clear recommendations based on performance
- Own funnel performance from lead to meeting to pipeline
- Drive website traffic and conversion optimization through SEO, SEM, and SAIO to increase inbound demand
- Plan and execute virtual and in-person events, including webinars and field events
- Manage vendor relationships across design, development, and SEO/SAIO/SEM
- Translate core messaging into impactful content across channels and campaigns
- Partner with the executive team to support data insights for internal and external communications
- Work hand-in-hand with marketing and revenue operations to optimize lead flow, report attribution, and improve the customer buying journey
Qualifications
- 5+ years of experience in demand generation, digital marketing, or growth marketing roles
- Proven track record of driving pipeline and revenue impact in a B2B SaaS environment
- Experience marketing to enterprise accounts and supporting complex, multi-stakeholder sales cycles
- Hands-on experience with account-based marketing (ABM) strategies and tools
- Strong experience with SEO, SEM, paid media, and campaign execution
- Working knowledge of HubSpot CRM and marketing automation
- Experience planning and executing webinars and events as demand drivers
- Data-driven mindset with the ability to analyze performance and optimize campaigns
- Familiarity with AI tools and a demonstrated ability to apply them in marketing workflows
- Excellent communication and collaboration skills, especially in a remote environment
Working at TopQuadrant is best exemplified by our values:
- Boldly Customer-Centric: Every decision traces back to what's best for the customer. Not what's easiest for us—what's best for them.
- Substance Over Style: We have a flat hierarchy where the best ideas win. We're decisive, constantly improving, and hungry for feedback.
- Connections Matter: A team that sticks together is unstoppable. We presume the best intent and inspire each other.
- Trust & Flexibility: We're remote-first with competitive compensation (salary + bonus + extended benefits). We believe better work happens when people have great work-life balance and, frankly, are more fun to work with.
- "Killer App" Mindset: We build technology to solve real problems. Pick a lane, work with your team, and run.
Why Join Us:
- Salary – Our philosophy is to pay competitively, as we want our team focusing on ways to help TopQuadrant win, while feeling comfortable with their compensation.
- Annual Bonus - When the company does well, we all should share, not just in long term
- value, but today.
- Equity – You’re joining a growth technology company, and as a team member your ability to make a positive impact is important. We want to provide an opportunity for employees to share in the financial success of the organization. We’ve gathered market data to help us arrive at a generous equity plan.
- Benefits - We offer a competitive benefits package including Medical, Dental, Vision, Short and Long Term Disability, Company Paid Life Insurance, Paid Time-Off, and a 401K plan. We also offer parental leave.
- Vacation and Holidays - You will be eligible to participate in an Open PTO policy, we recommend you take at least 15 days per year, in addition to 14 observed company holidays.