About Cylinder Health
Founded in 2021 and offered as an employer benefit, Cylinder (formerly Vivante Health) delivers personalized, clinician-backed care to those suffering from digestive issues through its virtual health platform. Cylinder’s tech-forward, human-first program connects members to the right level of support at the right time through an easy interface, bringing the healthcare ecosystem together to align around member needs. Cylinder’s dedicated care teams help members proactively address their gut health from every angle – decreasing costs, reducing absenteeism, and improving their quality of life, at scale. Cylinder’s vision is to create a world where people receive convenient, personalized, and affordable access to the quality digestive healthcare they need to improve their overall health.
Position Summary
As our Sales and Partner Enablement Manager, you’ll own the content, tools, and programs that equip both our internal sales team and our channel partners (Health Plans, PBM’s, and Healthcare Navigation Platforms) to confidently sell and position Cylinder. You’ll work end-to-end: developing the strategy, directing the messaging and design, and making sure assets actually reach the field. You’ll partner closely with our Partner Managers on the sales side to connect what you’re building to how it’s being used in live conversations. We’re growing fast and the commercial team needs someone who can build the enablement foundation, and keep iterating it as we scale.
We don’t have a product marketer. That means this role carries meaningful responsibility for translating Cylinder’s clinical model, outcomes data, and product capabilities into compelling commercial narratives. If you want to be the person who shapes how a fast-growing digital health company tells its story to employers and health plans, this is that job.
Responsibilities Include:
Build and maintain the full commercial content library: one-pagers, pitch decks, battle cards, objection-handling guides, talking points, email templates, and co-branded materials, organized by audience (health plan account executives, brokers/consultants, benefits navigation platforms, employer HR and benefits leaders) and sales stage
Translate clinical evidence, outcomes data, and product capabilities into clear, compelling commercial messaging. This is not a hand-off-to-product-marketing role, you own the narrative.
Direct design execution alongside our contract designer; you’re writing the brief, structuring the story, and ensuring the final asset is field-ready, not just polished
Own distribution in partnership with our Partner Manager, ensuring assets are actually reaching the right partners at the right time, not sitting in a folder
Build onboarding and training for both internal sellers and channel partners so they can accurately articulate Cylinder’s value, differentiation, and ROI story
Coordinate enablement around key moments: product launches, seasonal campaigns (e.g., IBS Awareness Month, Mental Health Awareness Month), and partner-specific co-sell pushes
Develop and tailor commercial messaging across Cylinder’s full portfolio of partnerships, ensuring content is relevant, strategically aligned, and reflective of the unique needs and nuances of each partner type, including health plans, PBMs, navigation partners, and consultants/brokers.
Maintain competitive positioning across the GI virtual care landscape and keep internal and partner teams current on how to handle it in the field
Track content usage and enablement performance; bring data back to marketing and sales to inform what to build next
Support RFP responses and customized materials for strategic accounts and partner opportunities
Required Qualifications
Minimum 3 years in sales enablement, partner enablement, or product marketing in digital health, benefits technology, or B2B healthcare (or a strong combination)
You build things yourself: you write, you structure decks, you direct design, and you ship
You don’t just project-manage other people’s output
Experience with both internal sales teams and external channel partners, specifically health plans is a strong plus, but we’ll consider either with the right instincts.
Fluency in employer benefits and health plan sales cycles — you understand what a benefits consultant or a health plan Account Executive needs to feel confident pitching a point solution
Comfortable translating clinical or technical content into accessible, compelling commercial language
Builder mentality: you thrive without a playbook and don’t need a mature program to step into
Proficient in Salesforce or HubSpot; familiarity with content or enablement tools (Seismic, Highspot, Showpad) a plus
Sharp written communicator, your drafts don’t need a lot of cleanup
Desired Qualifications
Background in GI, chronic condition management, or specialty virtual care
Experience working with benefits navigation platforms (e.g. Transcarent, Accolade, Included Health), brokers/benefit consults (e.g. WTW, Mercer, Aon), or pharmacy benefit managers (e.g. Evernorth, Capital Rx, CVS Caremark) as a channel
Familiarity with clinical outcomes framing and ROI storytelling in a regulated healthcare environment
Experience owning competitive intelligence and positioning in a point solution market
Comfort supporting RFP responses and strategic account materials
Cylinder is an equal opportunity employer. We believe safe spaces where everyone can be their authentic selves is the key to a successful team so we welcome and embrace all identities, cultures, and backgrounds.