Note: The job is a remote job and is open to candidates in USA. Strapi is a leading open-source Headless CMS with a rapidly growing customer base including major companies like Amazon and Toyota. They are seeking a VP of Marketing to own the global marketing strategy, drive demand generation, and enhance brand positioning while collaborating with cross-functional teams.
Responsibilities
- Own Strapi's global marketing strategy (team, KPIs, narrative, and category positioning)
- Drive pipeline through scaled inbound channels, data-driven experimentation, and growth loops
- Build and activate a global partner ecosystem to drive co-marketing, joint GTM, and partner-sourced pipeline
- Translate Strapi's capabilities into sharp positioning and messaging for developers, marketers, and Sales
- Strengthen Strapi's brand as the leading open-source headless CMS across website, content, and storytelling
- Grow and leverage Strapi's open-source community as a core acquisition channel, in authentic partnership with DevRel
- Align tightly with Product, Sales, and Customer Success on launches, pipeline quality, and customer growth
Skills
- Deeply passionate about marketing for developers
- Uses AI on a daily basis to make yourself and your team more effective
- Has been part of leadership teams
- Curious, proactive, strategic, and has a strong execution ability
- Used to collaborating with other teams (Product, Sales, Customer Experience, Support, etc.)
- Lives in the US (ideally in the Bay Area)
- Aligned with our values: Care, Excellence, and Impact
Benefits
- Work from anywhere: We're a remote-first company, so we can work wherever our home is. And WiFi.
- Expanded health benefits: Including premium medical, dental, and vision coverage.
- Equity for everyone: We win together. On top of a competitive salary, every Strapier has equity that grows with you in the company.
- Parents on a mission: 16 weeks of fully paid parental leave for every new Strapi parent after the first year.
- You'll always be up to date: We’ll cover all hardware and software needed, so you’re always with the latest versions.
- Grow as you are: From day one, we provide budget and tools to learn and grow both professionally and personally.
- Offsite: We all gather physically or virtually twice a year.
- Mental health support: We offer Moka.care one-on-one sessions with certified specialists.
- Referral program: $1500 is paid when your recommendation gets hired
- Emergency days: 5 paid days per year, for each Strapier in trouble (miscarriage, grief, domestic violence, sick kids, or dependants) who needs a day or a few days off to manage it.
Company Overview