Note: The job is a remote job and is open to candidates in USA. WESSCO International is a B2B marketing agency specializing in branded collaborations for the travel and hospitality industries. The Marketing Manager will develop and pitch creative multi-platform campaigns, support new business efforts, and manage marketing programs from concept to launch.
Responsibilities
- Identify industry trends that inform brand partner acquisition strategy
- Conduct market and consumer research to understand traveler preferences and customer needs
- Evaluate and prioritize potential brand partners across key categories
- Translate insights into actionable strategies that support product development, campaigns, and proposals
- Lead development of concepts for client proposals and RFP responses
- Build cohesive narratives that connect brand partners, product design, and customer strategy
- Partner with the design team to bring concepts to life visually and experientially
- Develop integrated marketing campaign concepts in collaboration with brand partners
- Support preparation and delivery of client presentations and proposals
- Contribute to initiatives that drive new business opportunities
- Manage WESSCO’s digital presence, including website, LinkedIn, and Instagram
- Develop content across digital, social, and video in collaboration with internal teams and external partners
- Write and edit copy for presentations, PR materials, and marketing communications
- Support communications related to client engagement, including pre- and post-event outreach
- Act as a key liaison between internal teams, brand partners, and clients
- Coordinate marketing activations across the lifecycle of partnerships
- Manage execution of campaigns, including content, events, and related deliverables
- Develop and execute advertising campaigns across trade and industry publications
- Manage relationships with media partners to support brand visibility and lead generation
- Lead award submissions and editorial content to enhance WESSCO’s industry presence
- Measure the performance of marketing programs and campaigns
- Analyze impact on brand partner and client KPIs
- Identify opportunities to improve future programs and communications
Skills
- Bachelor's degree in Marketing or a related field
- 3–8 years of marketing experience, ideally with a focus on digital and integrated campaigns
- Strong written and verbal communication skills, including copywriting and presentations
- Analytical mindset with the ability to interpret research and apply insights
- Ability to manage multiple projects and prioritize in a fast-paced environment
- Experience collaborating across cross-functional and global teams
- Self-driven, organized, and able to work independently in a remote setting
- Familiarity with AI tools to improve efficiency and productivity
- Advanced degree such as MBA
- Experience working with consumer-facing brands such as fashion, beauty, lifestyle, wellness, or CPG
Benefits
- Full-time, remote role with collaboration across global teams (NYC-based preferred)
- Approximately 20% travel for meetings, presentations, and trade events
- Health, dental, and vision insurance (100% covered)
- 401(k) with company contribution
- Paid time off (vacation, sick days, and holidays)
- Bonus opportunity
Company Overview
Wessco International is a supplier of in-room and on-board service-related products for the hotel and airline industries. It was founded in 1979, and is headquartered in Los Angeles, California, USA, with a workforce of 51-200 employees. Its website is https://wessco.net/.