KSL Digital Ad Trafficking Specialist (Full-time)

Deseret Digital Media is committed to delivering trusted journalism through KSL.com and KSL-TV. The KSL Digital Ad Trafficking Specialist is responsible for the execution of digital advertising campaigns, ensuring accuracy and adherence to technical specifications while managing client relationships and project timelines.

Responsibilities

• Independently communicate, schedule and launch digital advertising campaigns in timely and accurate manner using ad management software and workflows
• Learn and follow the specific procedures for campaign implementation using ad management systems
• Provide forecasting proactively and as requested to AE’s and stakeholders
• Correctly implement technical creative and campaign targeting details
• Carefully review creative submissions (jpg, gif, HTML5, JavaScript) and ensure that they adhere to technical specifications and ad policy
• Provide technical guidance to clients and vendors as needed without direction
• Implement marketplace products listings feeds for new clients and adjust existing client setups as requested using internally developed tools
• Troubleshoot marketplace product features and listings issues with sales and clients
• Autonomously manage projects as assigned
• Create custom tracking pixels for client implementation
• Generate client dashboards as needed
• Become a subject matter expert on assigned product platform, and work autonomously and independently to provide product improvement recommendations
• Attend stakeholder meetings as needed for training and product updates
• Manage advertising verifications (Screenshots, sales rep communication, calendar updates)
• Independently manage and be responsible for capturing business and system processes, design and improve future processes and present recommendations
• Independently manage error resolutions for positive outcomes for all stakeholders
• Independently manage off hour’s emergency resolutions
• Additional responsibilities as assigned

Skills

• Experience managing campaigns using any of the following: Google Ad Manager, Campaign Manager 360, Meta Ads Manager, Google Ads or other programmatic DSP's
• Experience entering data into software programs and performing tasks which require accuracy, efficiency, and technical skill
• Excellent client relationship & interpersonal skills
• Intermediate proficiency with Excel, Office, and/or CRM tool
• Familiar with computer coding language, specifically HTML, JavaScript
• Must be detailed oriented and have the ability to prioritize multiple tasks while following standard procedures
• Should be able to learn web based tools quickly and completely
• Familiar with advertising and digital media
• Must be a team player and able to collaborate well with others
• College or university degree with a focus in Marketing, Business Administration, or Sciences

Benefits

• Robust, affordable medical, dental and vision coverage with no wait period for enrollment
• Paid leave for new parents under our Medical Maternity and Parental Leave policies
• Opportunities to apply for tuition reimbursement
• Paid time off for vacation and sick leave in addition to paid company holidays
• 401(k) with Company match, fully vested from day one
• Paid time off for volunteering
• Employer-funded retirement account, fully vested from day one
• Employee Assistance Program (EAP) services
• Access to an entire team of free financial planners
• Matches on contributions to charitable organizations after one year of service
• Continuous growth and development opportunities
• Dynamic team culture that values teamwork, having fun, and collaboration

Company Overview