About Phoenix 2 Retail
Phoenix 2 Retail is the leading wholesaler specialising in vaping and nicotine products, providing innovative route-to-market solutions for global brands. Our mission is to become the world’s leading supplier of smoking alternatives, built on the pillars of responsibility, innovation, education, and sustainability, to create a better future for retailers and consumers.
Our Values
Our "I CARE" values represent our commitment to fostering a culture of positive influence, unwavering commitment, individual and collective accountability, ethical responsibility, and the relentless pursuit of excellence. These values guide our actions and decisions, ensuring we deliver outstanding results for our clients and employees.
Position Overview
The Key Account Executive (KAE) will play a critical support role within the commercial team, working closely with Senior National Account Managers to ensure the seamless execution of account strategies across major UK retail partners. This role demands attention to detail, strong organisational skills, and a proactive mindset to help drive the commercial success of our nicotine alternatives portfolio.
1–2 years’ experience in a commercial support or account executive role, preferably in FMCG or retail
Strong working knowledge of Microsoft Excel, PowerPoint, and CRM tools (e.g. Salesforce)
Highly organised with excellent attention to detail
Strong communication and collaboration skills
Proactive and solutions-focused mindset
Understanding of the UK retail landscape and/or nicotine alternatives is a plus
1. Account Support & Coordination
Act as the first line of support for day-to-day account management queries from national account customers.
Liaise with internal teams (supply chain, finance, marketing) to ensure timely and accurate response to customer needs.
Assist in preparing for and following up on customer meetings, ensuring all actions are tracked and completed.
2. Activation & Execution
Support the planning and flawless execution of marketing and promotional activations across accounts.
Coordinate with trade marketing and field teams to ensure all in-store or digital activations are delivered to spec and on schedule.
Track and report on activation performance, ensuring learnings are captured and shared.
3. Data Management & Reporting
Maintain and update commercial trackers, including:Sales trackers
Promotional calendars
Salesforce CRM records
Monitor product performance, providing insights and regular updates to the wider team.
4. Presentation & Meeting Preparation
Collaborate with the Senior National Account Managers to build professional, insightful monthly customer review presentations.
Consolidate performance data, promotional results, and new initiative updates into clear and engaging formats.
5. Product & System Accuracy
Own the accuracy and maintenance of critical product data, including:Brand and SKU details
Barcodes and pack formats
Pricing and promotional mechanics
Ensure all product and marketing information is up-to-date, correctly formatted, and stored centrally for easy access by all stakeholders.
6. Process & Compliance Support
Assist in completing new line forms and listing documentation to onboard new SKUs with retail partners.
Support the compliance of all trade activity with internal standards and external regulatory requirements.
Key Success Measures (KPIs)
Timeliness and accuracy of updates to trackers and customer systems
Flawless execution of promotional campaigns
Quality and consistency of customer-facing materials
Customer and internal stakeholder satisfaction
Responsiveness to account queries and requests
Competitive salary of up to £30,000 + £3,000 Car allowance
£40 per month to support your mental and/or physical wellbeing
Career Growth & Progression Opportunities
Regular Development Plans & Reviews
24 Days Annual Leave + Bank Holidays + Length of Service
Extra Paid Day Off for Your Birthday
Employee Assistance Programme
Salary Sacrifice Pension Scheme (5% Employer Contribution)
Diversity, Inclusion & Belonging
Phoenix 2 Retail is an equal opportunity employer that values diversity and inclusion. We are committed to fostering an environment where all employees feel empowered to bring their authentic selves to work, contributing to our shared success.
This is an exciting opportunity for a driven professional to lead a high-performing sales team, influence brand growth, and be a key player in Phoenix 2 Retail’s continued success. If you’re ready to take on this challenge, we’d love to hear from you!
* all internal candidates must have successfully passed probation *