Inside Sales & AI Enablement Representative

The Brand Power Company is a global leader in advertising solutions, known for its iconic Brand Power TV ad platform and Home Tester Club community. They are seeking an Inside Sales & AI Enablement Representative to drive new business through cold outreach, support the New Business Team, and optimize sales workflows using AI tools.

Responsibilities

• Focus on generating leads and bringing in new business, through cold outreach, which may include new verticals
• Set up meetings with top-tier CPG, FMCG and OTC companies across North America to educate about our platforms and how they can serve their business, using various tactics such as e-mail, telephone, Linked In etc
• Use online CRM tools, including Salesforce, to maintain detailed information on contacts, accounts, meetings, and opportunities
• Work effectively with multiple internal departments, including our in-house Creative & Production team, to sell, execute and manage campaigns
• Research and manage potential leads and prospects through LinkedIn and industry database subscriptions to understand market dynamics and key players
• Become an expert in product categories and advertising best practices in order to persuade marketers to consider Brand Power tools
• Prepare quotes for qualified prospects and opportunities
• Utilize advanced AI tools and platforms (e.g., intent data platforms, natural language processing for market analysis) to identify and qualify new sales opportunities, target accounts, and key decision-makers
• Attend key client meetings alongside BDMs to capture detailed notes, track action items, and provide real-time research or data assistance as needed, potentially using AI for transcription or summarization
• Assist BDMs in preparing and structuring initial contract drafts, proposals, and other sales documentation, utilizing AI for content generation, legal clause review, or formatting efficiency
• Build comprehensive organizational charts and stakeholder maps for target accounts, leveraging AI-powered data sources and visualization tools to understand complex client structures and identify key influencers
• Develop and maintain documentation for AI best practices and new tool integrations for the New Business Team
• Maintain meticulous records of all activities, prospect interactions, and sales data within our CRM system, ensuring accuracy and completeness to support forecasting and reporting

Skills

• University Degree (Business or Marketing preferred) or relevant experience
• 1-2 years of sales experience (CPG exposure is highly desirable)
• High levels of initiative, self-motivation, and time management
• Competitive and ambitious nature, demonstrating a strong aptitude for sales
• Excellent verbal and written communication skills
• Strong Microsoft Word, PowerPoint, and Excel skills
• Multi-lingual candidates highly desirable
• Ideal candidates will be mobile and open to an opportunity to live and work in a different country if desired at some stage in the future

Benefits

• Uncapped commission
• Loads of leave entitlements including 4 weeks’ annual vacation
• Hybrid work model – work 3 days in the office, the rest from home
• Excellent international career opportunities in a high growth company
• Training, training, and more training – delivered by some of the industry’s best
• Relaxed and fun advertising agency environment with a commitment to professional development and progression

Company Overview