This is a remote position.
Job Title: Email Marketing Developer
Experience: 5+ Years
Location: Remote
Shift Timings: 7:30 PM – 4:30 AM (IST)
Notice Period: Immediate Joiners Only
About the Role
We are looking for a highly skilled and detail-oriented Email Marketing Developer/Coder to join our team. The ideal candidate will have strong experience in coding, testing, and deploying email campaigns across enterprise-level platforms. You will collaborate closely with creative, marketing, and technical teams to deliver high-performing, responsive, and optimized email campaigns.
Your role will be critical in ensuring quality execution, performance optimization, and adherence to industry best practices in email marketing.
Key Responsibilities
- Email Coding & Development
- Develop responsive email templates using HTML and CSS based on design files.
- Ensure compatibility across multiple devices, browsers, and email clients.
- Quality Assurance & Troubleshooting
- Perform QA using tools like Litmus, Email on Acid, or similar platforms.
- Identify and resolve rendering, formatting, and deliverability issues.
- Campaign Deployment
- Execute and deploy email campaigns across various ESPs.
- Ensure timely delivery while maintaining high quality standards.
- Link Tracking & Analytics
- Implement tracking codes and URLs for campaign performance monitoring.
- Ensure accuracy in reporting and data tracking.
- Collaboration with Marketing Teams
- Work closely with marketing and design teams to understand campaign requirements.
- Suggest improvements for optimization and campaign effectiveness.
- Best Practices & Compliance
- Ensure all campaigns follow industry standards for deliverability, accessibility, and engagement.
- Stay updated with the latest trends and technologies in email marketing.
Required Skills & Qualifications
- Experience
- Minimum 5+ years of overall experience
- At least 3–5 years in email marketing campaign development
- Technical Skills
- Strong proficiency in HTML, CSS, SQL
- Experience with email scripting languages such as AMPscript or Jinja
- Expertise in responsive email design and hand-coding
- Tools & Platforms
- Hands-on experience with Salesforce Marketing Cloud (SFMC), Klaviyo, Braze, Attentive, or other ESPs
- Project & Stakeholder Management
- Ability to manage multiple campaigns simultaneously
- Strong collaboration and communication skills
- Domain Knowledge
- Deep understanding of email deliverability, rendering, and performance optimization
- Familiarity with email marketing best practices and industry trends
- Organizational Skills
- Strong time management and prioritization skills
- Ability to work independently with minimal supervision