Directive Commerce is a brand-new B2B commerce marketing division purpose-built for industrial distributors, manufacturers, and complex B2B sellers. We sit at the intersection of technical commerce infrastructure and performance marketing — helping companies with large product catalogs, multi-channel distribution challenges, and enterprise ecommerce platforms turn complexity into revenue. We're building this from zero.
That's not a warning. That's the pitch.
This is a founding role. As Associate Director, Commerce Services, you will be the operating core of Directive Commerce — the person who makes the work excellent, earns client trust, and helps build the methodology that defines what B2B commerce marketing looks like at scale.
You will be the Managing Director's right hand. That means you bring strong opinions, execute without hand-holding, lead client relationships at the executive level, and are deeply capable in the technical work of feeds and marketplace. You will manage people, build playbooks, and contribute directly to the growth of a division that does not yet have a ceiling.
Feeds & Marketplace — The Core
Lead product feed strategy across a portfolio of B2B clients from initial audit through full-channel optimization
Own feed architecture, attribute taxonomy, and feed health across Google Shopping, Microsoft Shopping, Amazon Business, and emerging B2B channels
Manage marketplace presence and performance for clients on Amazon Seller Central and Vendor Central — with working knowledge of Amazon Business-specific features (quantity discounts, business pricing tiers, tax exemption, procurement integration)
Translate complex B2B product catalogs — 10K+ SKUs, technical specs, compliance data, tiered pricing — into clean, performant feed structures
Apply our proprietary three-treatment pricing framework (Advertise / Exclude / Route to RFQ) across client catalog strategies
Client Leadership
Serve as the senior strategic point of contact across your client portfolio
Lead QBRs, executive reporting, and strategic roadmaps with confidence
Identify expansion opportunities and proactively bring them to the table before the client asks
Division Building
Co-build the Directive Commerce methodology — document it, pressure-test it, and own it
Actively use AI tools to improve feed quality, catalog management, and client deliverables; establish the standard for AI-augmented commerce work at this division
Contribute to new business pitches and RFP responses as a subject matter expert
Hire, onboard, and develop team members as the division scales
5+ years in performance marketing with at least 3 years of direct, hands-on experience in product feed management and marketplace operations — not adjacent to it, in it
Deep platform fluency: Feedonomics (strongly preferred), DataFeedWatch, or equivalent enterprise feed management tools
Demonstrated Google and Microsoft Shopping campaign management at scale
Amazon Seller Central and/or Vendor Central experience required; Amazon Business experience is a meaningful differentiator
Experience with B2B ecommerce, industrial distribution, or high-SKU catalogs — you understand why a 100K SKU catalog is a different problem than a 500-SKU DTC brand
Executive presence: you can run a QBR with a VP, hold your ground in a strategic disagreement, and represent the division externally
People leadership: you've managed or mentored direct reports and take their development seriously
A builder's orientation: you're energized by the blank page, not slowed by it
Practical, already-integrated AI fluency — not theoretical
90 days: Client audits complete, initial methodology documented, first QBRs delivered with confidence, at least two expansion opportunities identified in the existing portfolio
6 months: Client retention strong, first expansion revenue generated, two new business pitches contributed to, division playbook drafted
12 months: You are the recognized internal and external authority on B2B commerce feeds and marketplace at Directive Commerce. The methodology exists because you built it. The clients trust you. The team is growing.
No major agency owns B2B commerce end-to-end. The incumbents are Amazon-only boutiques or DTC agencies trying to retrofit consumer playbooks onto industrial clients. We're building something that doesn't exist yet — with real infrastructure, real ICP focus, and a leadership team that moves fast.
If you want a role where you can see the direct line between your work and the P&L, where "builder" is a job description and not a platitude, and where B2B complexity is a feature rather than a constraint — this is it.
What We Offer
We have a set living wage at Directive
Compensation for this role includes a competitive base salary plus performance-based bonus eligibility
Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle
Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents
Benefits to Support the Whole Person:
Mental - Access to certified therapists through Spring Health, membership to Headspace
Physical - Gympass
Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave
Financial - Traditional and Roth 401(k) with a 3% company match
Work Environment Requirements:
As a remote-first company, you’ll have the ability to work from anywhere in the US. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.
This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.
If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected].
Additional Information:
At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.