Martin Retail Group is a local retail marketing specialist that provides strategic solutions for global brands. The Buick/GMC Account Executive will coordinate advertising activities for the Southeast Region, managing marketing needs and producing detailed reports while collaborating with various agency departments.
Responsibilities
- Manage and establish yourself as the market expert for assigned Southeast Region LMAs
- Present and communicate national/regional/local marketing needs and opportunities
- Produce detailed, high-level reports displaying a thorough understanding of industry data and trends
- Work closely with all agency departments (creative team; planner and media team) to develop a winning strategy, using available creative assets and media outlets
- Assist assigned field Account Supervisor with the preparation and follow up for LMA meetings
- Manage, in conjunction with Account Coordinator, up to date accurate information for monthly reports
Skills
- 4-year degree in advertising, marketing, or relevant field
- 1+ years agency experience
- Advanced MS Office skills, specifically in Excel and PowerPoint
- Training in print/digital/broadcast production with retail automotive, or retail account management experience is ideal
- Strong communication skills, both verbal and written, and excellent presentation skills
- Analytical skill to understand data and trends
- Organized and diligent who consistently identifies and addresses details
- Good interpersonal skills; must have the ability to work independently as well as part of a collaborative team
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401k
- Paid time off
Company Overview
Martin Retail Group is a marketing and advertising company specializing in automotive marketing solutions. It was founded in 1977, and is headquartered in Birmingham, Alabama, USA, with a workforce of 201-500 employees. Its website is http://martinretail.com.